Advertising [ <<< Access ] [ Children and communication technologies >>> ] Franco Berardi "Reflecting on the Internet" (Bologna, 29-10-1996) Ira Carlin "Promotion and marketing on-line" (Milan 11/06/98). Tim Koogle "The history of «Yahoo!»" (Rome, 21/04/98) Jacques Séguéla "Advertising: the best technique invented for communicating" (Rome, 03/04/98) Francesco Siliato "Auditel and programming" (Milan, 28/11/1995) "Digital advertising" (Rome, 19/12/1995) Carlo Ubertazzi "Advertising on the Internet" (Pavia, 4 october 1996)