Roberto Liscia

Interview

• "Forecasts and projects of the multimedia market Observatory" (Milan, SMAU, 22-10-1996)
• "Italian CD-Roms on the international market" (Cannes - Milia, 11-02-1997)
• "The distribution of multimedia products in Italy" (Roma, 09/10/97)

Biography

Roberto Liscia graduated in engineering from the Polytechnic of Turin and obtained a Masters in Business Administration from INSEAD, Fontaineblau. After many years at FIAT as the head of marketing and strategic planning of Teksid, and later director general of Teksid France, he was appointed vice-director general of the information technology subsidiary of the Banca Nazionale del Lavoro (BNL), where he developed several business areas and created one of the first Italian data banks on CD-Rom.

He then moved to the publisher Arnoldo Mondadori Editore as director of corporate development, with particular responsibility for acquisitions, joint ventures, and the development of new business sectors, in particular electronic publishing. He was nominated president of IEPRC, the association which brings together publishers and related industries from all over the world to study and develop new multimedia technologies.

He has worked with the European Community in the field of electronic publishing, and was one of the founders of ANEE (National Association of Electronic Publishing), of which he is Managing Director. Liscia also acts as consultant to various companies for problems related to information and publishing.

Bibliography

He has published several articles and books on publishing and multimedia technology, including:

• Diventare multimediali: come utilizzare i CD-Rom e i nuovi supporti elettronici nella comunicazione d'impresa, nell'editoria, nella didattica e nella formazione, (editor), 1996, Milan, IL Sole 24 Ore Libri.
• L'impresa multimediale: competizione e mercato nel settore della comunicazione (with P.Dubini and R.Battocchio), 1992, Milan, Etas Libri.